Review of Dagashi Kashi

Soooo, an anime with a rural sweet shop as its main stage? Sure why not, seems harmless enough. And harmless it is: I discovered this via another website that was showing off a cosplayer's talents and ended up looking up the anime and eventually watching it (although I won't deny that one of the main heroin's "plot" played a large part in this). The first episode was enough to get me hooked, and my innate curiosity for all forms of weird and wonderful culinary creations helped a lot with that (thank you Roald Dahl), so overall I found the premise and informative tidbits about the sweetsquite enjoyable really (although, that really is the main topic of this anime, maybe a bit too much so in fact).
The characters and artwork are all excellent, even though there are only basically four main characters: the aspiring mangaka protagonist who doesn't want to take over his dad's sweet shop, his flat-chested and somewhat overpowered childhood friend who secretly loves him, her brother the nice, slightly overconfident and perverted "guide" (not really sure how to describe him, it's always the same kind of guy in these "romance" comedies), and the buxom heiress to a sweet company for whom the MC has a (kinda) crush on (or maybe it's just straight up lust, it seems a bit more like that frankly).
So there's humor, the OP childhood friend beats them all at these childhood games, a few flashbacks, a love triangle that doesn't really go anywhere and a huuuge amount of anecdotes related to sweets. It's all very nice (if not a bit boring from time to time), but the story just kind of gives up and dies at some point in the last few episodes, which seem to build up to (at least) a moderately impressive (if not maybe predictable) firework style ending, and then the last episode just pops, fizzes, smokes a little and splutters not very convincingly like a wet and rather small firecracker.
Which is a shame really, because that kind of thing tends to dampen your spirits and leave you thinking: "right..Well that was a bit of a cock-up wasn't it?"
Overall, I'd rate it 6-7: it's fun, I personally enjoyed it, but definitely don't watch it if you're not interested in sweets, want an interesting story or 24 minutes of the buxom heroin's chest (because they only focus on it twice and you can hardly see her bra through a transparent-whit T-Shirt).
There is oppai ice-cream though, so that's something I feel might be lacking in Occidental sweet-shops.