Let’s make this clear from the start. It’s not ugly bastard is reborn and romances pretty girl or ugly bastard gets revenge/retribution. It’s an ugly bastard and his equivalent of daughter/niece and friends. This is a kinda family friendly show, where the ugly guy is the good guy and his group seeks to do good in the world. It’s sfw, comedic, good vibes, and mostly kid-friendly(got some dark themes and a bit of gore). Ugly in looks, beautiful in heart. A show that tries to express that it’s what’s on the inside that counts, although we’ll see that most people in the show disagree.