Review of Frieren: Beyond Journey's End

Frieren is an anime that I’ve been meaning to review for months, but I wanted to wait just a little bit for the emotions and hype to settle down. There’s a LOT to discuss when it comes to Frieren, but not all of it directly has to do with the anime itself. Firstly, I’m reviewing this on MAL and that means by necessity that I must address the elephant in the room. Frieren accomplished the unthinkable in unseating Full Metal Alchemist Brotherhood from its highly controversial 15-year reign. Why was it controversial? Vote brigading my friends. It was artificially kept at number 1 by ahighly obsessive faction of MAL users and…it’s a long story.

The first thing you need to know about MAL is that this site and its user base have always been incredibly image conscious to an obsessive and often downright comical degree. While MAL is Japanese owned, the early MAL userbase was overwhelmingly Americans and a lot of MAL’s culture was shaped by the perception of anime and anime fans in the United States in the 2000s. MAL users existed largely in isolation from the “offline anime community”. The people you meet at your local comic book shop buying battle shonen manga and monster girl ecchi or cosplaying at your local anime convention. In contrast, MAL has always aligned itself with the “Elitist” faction of the anime fandom who define themselves as the antithesis of the “weaboos” who formed the image of the Western anime fandom back in the 2000s. The weaboos were constantly getting dunked on back then and were widely perceived as pervy, horny, stupid, immature, manchildren. MAL users followed the lead of the European anime community on 4chan /a/ and desperately wished to be seen as well-cultured, sophisticated intellectuals who only appreciate a select few anime that have artistic value. With this kind of attitude and site culture being enforced, it was no surprise that Galactic Heroes rose to the top of early MAL. However, there was a problem. For there was another anime that began with a G. While the Americans and Europeans on early MAL would have been happy with Galactic Heroes staying on top, Japan and for some reason a huge chunk of the developing world happen to really, REALLY like a certain series called Gintama, which is famous for its irreverent, highly referential humor. The image obsessed elitists would be God Damned if they allowed “Japanese Family Guy” to become the highest rated anime on the site, so the first massive rating bombing and Great Fandom War began. This war threatened to tear MAL apart, but a new faction was forged in the fires of war: The Order of Brotherhood. A loosely organized group of MAL users decided in the forums that a 3rd anime should be deliberately upvoted to number 1 to keep both Galactic Heroes and Gintama from that spot. This anime should be a largely neutral, inoffensive work that presents a respectable face for the anime community but is still accessible and isn’t snobby enough to chase people away. The popular shonen Full Metal Alchemist Brotherhood was chosen for this role. It would be like The Shawshank Redemption on old ass IMDB. It’s a peacekeeper title everyone basically at least likes. However, the Order of Brotherhood began to abuse their powers. Every single time a new anime briefly gained the number 1 spot, it was absolutely bombarded by 1 and 2 ratings until it was no longer a threat for the top spot. For 15 long years this happened. It got to be such a well-known meme that a youtuber asked his followers to get Interspecies Reviewers to number 1 just to mess with these guys and MAL had to completely change how it calculates ratings and how many anime you must watch before your opinion even counts. I think it’s at least 50 now. Throughout all this time, The Brotherhood firmly believed that they were keeping the peace and instilling order. Despite all their efforts, the downfall of the Brotherhood was inevitable simply because time doesn’t stop. While anime popularity in the US was in sharp decline in 2009, this is no longer the case in 2024. For most of the world, anime has never been more mainstream. Anime certainly still has a bit of a stigma in more rural parts of the US, but the image of the typical anime fan is no longer homogenous. A person’s first mental image of “anime fan” is just as likely to conjure up a famous athlete, rapper, or social media personality as it is the images in Filthy Frank’s “Weaboo Song”. If the anime fandom doesn’t have a huge image problem, there is no need for self-loathing, hyper self-conscious anime fans to gatekeep everything and bully others to try preventing the entire community from being bullied. Another factor is that the percentage of active MAL users who are American has dropped substantially over the last 15 years. The Brotherhood was and still is overwhelmingly composed of American users obsessed with image and “elitist vs weaboo” bullshit from a million years ago that doesn’t even apply to the anime experience and history of countries like India, Pakistan, Egypt, Turkey, China, Indonesia, etc. Random anime like Oshi no Ko were sneaking to number 1 more and more often and the effort it took to ratings nuke these newcomers back out of the top 50 kept increasing. Frieren just happened to be the straw that broke the camel’s back.

So…is Frieren actually the best anime of all time? Personally, I would say no. Not even close. However, there is some substance behind the hype. There is a reason the Frieren was able to unite the terminally online with offline casuals, liberals with conservatives, male viewers and female viewers, and Japanese otaku with the rest of the world. Frieren has many aspects that it does remarkably well. Before we even talk about the characters and plot and all that stuff, let’s look at some of the technical aspects. Frieren is a GORGEOUS anime that represents a triumphant return for Studio Madhouse as the king of quality anime. A title which had been slipping from them over the last few years. Frieren is also the 2nd mega hit in a row for young director Keiichirou Saitoh following up on his incredibly well received debut: Bocchi the Rock. He is only 31 years old and is now one of the most in-demand directors in the entire anime industry! Every scene in Frieren is not only visually appealing and directed in a way that squeezes every bit of emotion it can get from the source material, but it also has the confidence to pace itself as if it’s going to run for 6 seasons. Even though that’s far from guaranteed in the anime industry. Fortunately for Frieren, its Japanese merchandise and figurine sales are quite strong and further seasons seem like a safe bet. It is always tragic when you get a Promised Neverland situation where the director poured their heart out and they either get cut off completely or given WAY too few episodes to wrap up the story all because Japanese consumers didn’t buy enough dakimakura and didn’t care as much as the gaijin so the studio fucks it over! Frieren’s soundtrack was outsourced to an American composer named Evan Call and it sounds much closer to a Hollywood mega film than a shonen anime. Have you ever actually bought an anime soundtrack? There’s the main theme, the battle theme, and a few main character themes that you can instantly recognize and are REALLY good compositions. Then you get to the comic relief scenes and it’s like listening to a cat walking on a synthesizer and farting up a storm. Kaoru Wada is especially guilty of this. The Inuyasha soundtrack for example has some BEAUTIFUL tracks and then some of the worst auditory vomit you’ve ever heard in your fucking life. The vast majority of anime soundtracks have always been like this. There are one in a million exceptions like Cowboy Bebop, but music was a major theme of that anime. You’re not going to get a seasonal fantasy anime where the OST sounds like the LOTR movies and every single track in every single scene is good. However, Frieren is actually able to accomplish just that!

So Frieren is gorgeous, has an amazing OST, and is super well directed. So what? How is the world building? This is a shonen that deals with magic, so how is the magic system? This is once again an area where Frieren triumphs. Frieren is very happy to take a pause and explain minor aspects of its world and history but never in a way that bores the viewer. It gives enough details to keep us engaged but there is still a LOT that we want to learn. As for the battle system, some characters in Frieren have a higher base level of mana and can cast bigger and flashier spells, but it avoids the vertical power scaling pitfalls of previous shonen titles. Frieren is very strong, but she’s not invincible. Someone with a lower level of overall mana but the right spell at the right time could easily kill Frieren. This isn’t a series where strategy just goes out the window and it’s all about who has a bigger number. Frieren also manages to avoid one of the huge traps of bad fantasy writing where one spell is SO much better than anything else, that it ruins the magic system and makes everything else essentially irrelevant, so all battles end up looking the exact same. Stuff like fireball in the original D&D, Balefire in Wheel of Time or the Avada Kedavra in Harry Potter. Frieren actually pokes fun at this while adding to its own recurring theme about the passage of time. You have this super arrogant demon who has been frozen in stone for 50 years. He developed this killing curse that’s similar in essence to the Avada and he absolutely decimated the wizard population of 50 years ago so temporarily sealing him was the best they could do. He gets utterly humbled by an apprentice mage because his world beating spell became the new standard by which all offensive magic is judged and all defensive magic was developed against, so after 50 years it’s very average instead of remarkable. This tends to be how real-life weapon advances work and describes the relationship between armor and weapons development.

In terms of characters, Frieren once again does a good job. The anime hops back and forth through time between the current day, Frieren’s adventure party from over 50 years ago, and Frieren’s time with her teacher around 1000 years ago. In each time period, we see little ways in which Frieren has developed as a character and been impacted by those around her that she grows to care about. While Frieren gets the most development and character investment, Fern, Stark, and others are also allowed plenty of room to grow. Having said this, Frieren is still a shonen and once you reach the first tournament arc…yes course there’s a fucking tournament arc…you do get some characters that are less impressive. For example, we get this grumpy, middle aged bastard named Richter who not only is willing to kill 2 teenage girls to pass his wizard exam, but he goes out of his way against the orders of his superior to try do so and seems to revel in it. Then this sadistic and murderous aspect of his personality is just kind of dropped and is never mentioned again. Another wizard is a murderous psychopath, but this is largely played off as a joke and her personality never really evolves much beyond “lol, what a psycho bitch!” The demons are also kind of boring and shitty antagonists, but they’ll get their paragraph later. Don’t you worry!

Frieren is a shonen in terms of its core demographic and it uses several of the familiar trappings of popular shonen manga, but also a deliberately slower pacing in order to place just as much focus on its themes as it places on kickass fights. Frieren at the end of the day is a series about mortality and the bonds we form with other people. Even if we’re not immortal like Frieren, we all know a grandparent, a friend, or someone else who passed away and we would do anything to have spent more time with that person. We care deeply about the people that we love and recognize on an intellectual level that we only have a very finite, precious time to spend with those people, yet it’s still so easy to take our time on Earth for granted and neglect our personal relationships. Frieren captures a fundamental human struggle that’s both universal and powerful. When it’s at its best, Frieren is an emotionally moving series that inspires us to live our lives better and not shut ourselves in.

Sadly, we must now talk about the other controversy surrounding Frieren besides its unusually high MAL score. This controversy surrounds the demon race, who are the primary antagonists of the series. Frieren needed some kind of external conflict to add danger and keep things from getting too boring. So, the writer of the Frieren manga took the easy route and created a generically evil fantasy race that wants to wipe out or enslave all the other sentient species and must be stopped at all costs. However, this evil species isn’t like the goblins from Goblin Slayer. Those little bastards are a semi-sentient walking virus who can’t even naturally reproduce on their own without raping the females of other species and murdering the male population. They are simply a fantasy disease. Frieren’s demon race are a civilized, intelligent, fully sentient race who are simply evil and must we wiped out. Who cares? They’re literally demons, right? Well…sort of. They’re not demons in a Christian sense. They’re a naturally occurring, sentient species of humanoids with a slightly higher base level of magic who all just happen to be jerks and normal humans refer to them as demons. Unlike Warhammer demons and other Christian inspired demons, they don’t literally come from Hell. If you kill a Frieren demon, they die permanently with no afterlife. If you kill a Warhammer demon or any Christian inspired demon, they just kind of go back to Hell. The demons in Frieren have no interest in corrupting Humanity or deceiving humans into doing horrible things. They trick other species like Elves, humans, and dwarves into feeling sorry for them or giving them a chance before immediately betraying and kill them. Then the demons cry crocodile tears when they finally get what they deserve. The concept of an innately evil species that needs to be wiped out is one that fantasy has largely been trying to leave behind for about 40 years now. Tolkien is sometimes credited as the architect of this trope, but with him it comes from a very different place. Tolkien’s writing is always heavily influenced by his devout Catholicism. The orcs, trolls, and Easterlings aren’t evil because God made them that way. The God of Tolkien’s universe known as Eru Iluvatar didn’t create any being specifically to be evil, let alone an entire species. Tolkien’s equivalent of the Devil was jealous of God’s creations, so he took stuff that Iluvatar created and made his own warped mockeries of those things. However, even the Orcs in Tolkien’s belief are not entirely beyond redemption since they still retain the gift of language, which shows that part of their original souls are intact. Frieren is entirely secular in its morality and advocates a genocidal solution purely based on what seems to be rational.

“There are no women and children. Get it through your head. These are mere animals who imitate human forms. They convince the whole world to feel sorry for them and each and every time it’s just a trick so they can attack us again the moment our guard is down. The solution is obvious. We should just kill them all!”

While this quote is very close to one spoken by our favorite Elf Waifu, a quote that the series does EVERYTHING to perfectly validate her on, this isn’t actually a Frieren quote. This is a quote from some random old lady that got interviewed by CNN last month. The language that Frieren uses casually and without much thought by the mangaka is used almost word for word to advocate genocide in real life. It’s not just bad timing and bad luck that Frieren was released when it was. There is no time period where this aspect of the series’ writing would have been praiseworthy. Frieren in regards to this sub-plot engages in writing so lazy and so regressive that it stumbles into uncomfortable territory. Imagine for a second if you would that some political party in some country was actively planning a campaign of genocide or ethnic cleansing. However, they know that such actions are no longer seen as acceptable in any circumstances by an overwhelming margin of society. So…they decided to finance an addictive and popular show that (while not being the focus of course) subtly promotes genocide in a rational light and tries to shift the thinking of young audiences. This isn’t what happened of course, I already said that Frieren’s case is one of criminal laziness. However, that show would look EXACTLY like Frieren and that’s not a good thing.

Overall, I’m giving this series an 8 for now…but it would be more accurate that I’m giving it an I for Incomplete. I think Frieren promises to be a strong franchise and has all the potential in the world if it can avoid shooting itself in the foot. However, I wouldn’t have written that lengthy previous paragraph if Frieren was safe from monumental errors of judgment. The series could very well turn out to be a disaster that I will be embarrassed that I ever enjoyed. Or it could be absolutely amazing, and we will all just kind of forget some of the less ideal aspects of S1. The future of Frieren has not yet been written. Most of my offline buddies haven’t seen Frieren and don’t want to watch Frieren. To be honest, I’ll probably hold off shoving it down their throats until I get a better grasp on which way this franchise is headed.