Sengoku BASARA 2 To Be Aired In Costly Sunday 5pm Timeslot

The official website announced that Sengoku BASARA 2 will be aired in Sunday 5pm airing block, in which Fullmetal Alchemist: Brotherhood has been aired. According to Taguchi Koji, the producer of Square Enix, the airing fee paid by the anime producers to the TV company depends on the timeslot and the fee of "Sunday 5pm, nationwide" block is 10 - 20 times largar than that of conventional "After-midnight, local" block. Taguchi said airing anime in the costly timeslot was extremely risky.

Airing block fee (assuming Square Enix's investment share to be 50%)
Weekend 6pm timeslot (nationwide): $2.7 million per season
After-midnight timeslot (sub-nationwide): $0.3 million per season * Sengoku BASARA 1st season was aired in this block
After-midnight timeslot (local): $0.15 million per season

Anime titles aired in the Sunday/Saturday 5/6pm timeslot
Fullmetal Alchemist
Mobile Suit Gundam 00
Code Geass - Hangyaku no Lelouch R2
Mobile Suit Gundam SEED

Sources: Sengoku BASARA official website, Biz Makoto